Church Strategies for the 21st Century
As churches try to maintain membership and maybe even expand in the 21st century, church leaders are increasingly finding that aggressive strategies are necessary to preserve the church. As churchgoers find themselves more rushed, under higher pressure and lacking time to commit to worship, a new approach may be necessary for 21st century congregations.
Here are three suggestions to help:
Get Consulting
Running a church can be difficult. To help cope with the new challenges facing today’s churches, church consulting groups like A New Vision for Churches and Congregations provide a valuable and relatively inexpensive service. Explaining basic strategies for growth, management and membership retention, A New Vision can be invaluable as church leaders struggle to expand amid increasing pressures and a harsh economic climate.
Partner With Other Churches
Partnerships, incubated during the economic expansion periods in the 1980s and 1990s, have become common in 21st century commercial enterprises. Airlines, hotel chains, even restaurant groups partner together so customers and businesses alike can reap the benefits of a combined alliance. While frequent flyer points may not be explicitly applicable to church services, the success of partnerships in the commercial sector has demonstrated that partnerships among churches can also be highly beneficial. Churches can combine forces for events and programs that are otherwise unattainable, such as VBS or a youth group, and they can also share resources and create more cost-effective ways to witness in their communities.
Go Online
While the Internet may not be an appropriate venue for all churches, technology can be a powerful tool for expanding a church’s reach and recruiting younger members. Tech savvy churches can benefit from a basic website that proclaims the church’s message, and more advanced churches can employ online tools to answer questions and provide counseling to church members. For very technologically inclined church groups, live webcasts of sermons or church services can break geographical limitations, allowing potential members from around the world to tune in any time. By archiving recent services on the World Wide Web, churches also can cater to members who are unable to attend live services, further increasing the church’s reach.
